Facebook Bug Had My Page Losing Thousands

Last week, I noticed that my Diamonds Fan Page was losing THOUSANDS of fans a day and hundreds of fans an hour. I was at around 349,000 fans and I saw this number go down by the minute – all the way to 342,000.
Of course, my natural reaction was…PANIC! How could this be? I googled [...]

Facebook Changes Page Policy in 24 Hours

Here’s a new one from Facebook and it is a great sign – Facebook listening to their users and actually caring about the people that make their site so great – their customers! That’s right I call them customers, not users, because we are all Facebook customers, whether we pay or not.
Yesterday, Samuelson’s Diamonds wrote [...]

Etail 2009

Our first trip to Etail 2009 was a success! The Samuelson’s Diamonds team had a great show and I met some nice connections as well. On Thursday I spoke to a packed room on “Leveraging Social Media to Engage Your Customers”. It went very well with a big Q & A after. I may have [...]

Here’s What Social Networking Is All About

I never claim to be a Social Media “Evangelist” (whatever that means) like all the whako’s on twitter, but my brother-in-law, David, (who happens to be the CFO down here at Samuelson’s) got a Facebook response that really sums it up. He posted a link to our Samuelson’s Diamonds Fan Page on his profile and [...]

Samuelson’s Finalist in Contest for Best Online Ad

We were honored to be chosen as a Finalist in National Jeweler’s Best Online Advertising contest:
“Samuelson’s Diamonds, a Baltimore, Md.-based retail jeweler, was chosen as a finalist in the contest for its use of a viral marketing campaign.
The brand created a Facebook fan page simply called “Diamonds,” so that anyone searching for that term could [...]

A Crazy Facebook Fan Page

Well, the job of Facebook never ends. Here’s a good one. The jeweler that I talked about before who unfriended me has a son in his business. I created a group for jewelers and other people in the trade called the “Facebook Jewelers Network”. I get a request from this guy’s [...]